Case Study: Calendars Increase Specialty Sales
Predicament
A large truck parts distributor was looking for a way to promote the rare specialty parts that they carry. They wanted to mail something that would educate their customers on all of the different products and services they have available.
Solution
After consulting with their promotional products distributor, the company decided to send each of their customers a custom calendar. They were able to choose their own image for each month and include tons of information on each page as well. This inexpensive promotional item was the perfect solution, as they were able to get 12 months of exposure from a single product.
Results
The truck parts distributor had great success with their calendar promotion. Many customers mentioned the gift when they placed orders and they reported a 10% increase in the sales of their specialty items.
A large truck parts distributor was looking for a way to promote the rare specialty parts that they carry. They wanted to mail something that would educate their customers on all of the different products and services they have available.
Solution
After consulting with their promotional products distributor, the company decided to send each of their customers a custom calendar. They were able to choose their own image for each month and include tons of information on each page as well. This inexpensive promotional item was the perfect solution, as they were able to get 12 months of exposure from a single product.
Results
The truck parts distributor had great success with their calendar promotion. Many customers mentioned the gift when they placed orders and they reported a 10% increase in the sales of their specialty items.
$uccessful $eedlings:
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Vynex heavy duty hard surface mouse pads are available in a number of different sizes, making them a great giveaway option when a large imprint area is needed. |
USB drives are hot promotional items that offer a great opportunity to share information. Videos, power points or any other documents can be pre-loaded onto the drives. |
This super soft microfiber towel offers edge to edge printing. The huge imprint area makes this product ideal for printing multiple sponsor logos, sports schedules, building maps and more. |
