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Get Started with Social and Mobile Media
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Social media and mobile web are all the rage. They are changing the way we relate to the world and everyone in it. While new technologies offer amazing opportunities to communicate on different levels, they also create new challenges for marketers. Getting started with these platforms can certainly be tricky, but using promotional products to tie social medial and mobile marketing into your campaigns can help to create a smooth transition. They can make the process fun, rewarding and a great outlet to showcase your incredible creativity.
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Get to Know the New Generation
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As many Baby Boomers have begun to retire, the impact of their generation is still going strong. Better known as Generation Y or Millennials, the children of baby boomers have become a force to be reckoned with. They are highly educated, tech-savvy, and extremely large in number. With billions in buying power, this influential group requires a change in strategy if companies want any piece of their very large pie.
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