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Article 1 - Increase Tradeshow Results - Part I Article 2 - Case Study: Tradeshow Mailers Featured Product Specials Sweepstakes Winner Announcement |
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Increase Tradeshow Results - Part I |
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When done wisely, exhibiting at tradeshows can be a powerful and effective marketing practice to generate leads, launch new products, build relationships, create awareness and most importantly, drive sales and revenue. They can also be an expensive undertaking, which makes it extremely important to make smart choices when it comes to your tradeshow efforts... |
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Case Study: Tradeshow Mailers |
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An industrial security firm was looking to build traffic at their booth during the National Business Security Show. They decided to produce a pop-up postcard mailer with a detachable plastic card, that would be sent to all pre-registered firms attending the tradeshow... |
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