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Article 1 - Increase Tradeshow Results - Part II Article 2 - Case Study: Tradeshow Giveaway Success Featured Product Specials Sweepstakes Winner Announcement |
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Increase Tradeshow Results - Part II |
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There is no scientific formula that can guarantee success at a tradeshow, however there are many standards that have proven over time to be effective. Following these basic guidelines will help you drive more traffic to your booth, increase the quality of leads and obtain a higher return on your investment. |
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Case Study: Tradeshow Giveaway Success |
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A computer company was looking to build traffic at their tradeshow booth in order to increase the number of qualified leads obtained. After discussing their goals with a trusted promotional products consultant, the company decided to give away custom logoed candy bars to each person who stopped by their booth. |
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