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Article 1 - Summer Products Drive Year-Round Sales Article 2 - Case Study: Successful Product Release Featured Product Specials Sweepstakes Winner Announcement |
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Summer Products Drive Year-Round Sales |
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As everyone is aware, the summer is rapidly approaching. Are you taking full advantage of the marketing potential the season holds? While many people see summertime promotional products as event-specific or just for "outdoorsy" recipients, the fact is, all companies can benefit from using leisure products and outdoor items to promote their brand. |
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Case Study: Successful Product Release |
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A Fortune 500 company had a new product being released, and needed a meaningful leave-behind item for their reps to use on sales calls. They wanted something with multiple functions that customers and prospects would be able to use. They didn't have a large budget, so the giveaway needed to have a higher perceived value than the actual cost. |
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